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The Mallet Assembly

Project Type: Non-profit branding
Role: Brand concept, visual identity, UI/UX design, marketing 
Tools: Adobe Illustrator, InDesign, Photoshop

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Overview

Comprehensive identity project for an independent honor society at the University of Alabama. I created a complete brand system including logo design, stationery, and digital applications to establish a cohesive visual presence that reflected the organization’s autonomy and values.

Brand Identity Design

Created logo, website, and other delivarables.

Concept-driven Strategy

Developed a new branding system reflecting the community-driven group.

Digital + Print Collateral

Designed digital branding and website, as well as print mailing and stationary.

Branding Package
Brand identity & application

Website
Web/UI design

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